Oct. 1, 2024

Manager, Marketing ​/ Advertising ​/ PR

Lululemon Athletica Los Angeles, California

We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. Creative Oversight • Conceptualize project vision, brand and/or product story, copy, and content across channel and integrated marketing needs • Category expert, who drives a deep understanding of insights to create cut-through creative • Develop Creative Briefs, Strategy and Execution based on collaboration with cross-functional partners (marketing, strategy, product, R&D) • Identifies Brand Creative opportunities for consistency within channel • Drives concept to execution of brand and product storytelling opportunities across channel (insight into creative) • Manages and directs Tier 3 & 4 creative agencies and contractors • Aware of brand & campaign performance and can interpret data to influence creative strategies and executions on all levels • Responsible for collaborating with cross-functional teammates • Define presentation strategy and approaches, styles and techniques to help deliver buy-in from cross-functional partners • Organize and lead cross-functional ideation sessions to help build the creative brief Skills • Global Experience • Conceptual thinker, Creative Force & Collaborator • Naturally partners with Art Creative leads and team • Expert in Copy Direction (Campaign, Brand , Film, Digital) • Product storytelling experience • High level team leadership, interpersonal and presentation skills • Experienced in team professional career development and management • Advanced timeline management & team coordination skills • Brand & Integrated Marketing Expert • Executive Presentation Skills • Approves project-level budgets, timelines & resources (where applicable) • Drives Cross-functional Collaboration & Influencer • Excellent Verbal & Written Skills (creative and comms) • Expert in turning a guest insight into impactful creative • Exceptional storytelling, writing, grammar, and proofing skills • 8+ Years of Agency oversight • Creative with pulse on latest cultural, design, fashion and tech trends • Well-versed in current creative software Authorization to work in USA is required for this role. At lululemon, investing in our people is a top priority.

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