Grade: The incumbent is a key player in AFGs public relations, marketing, and communications efforts cross-departmentally and agency-wide. General Marketing and Communications: 85% • Create and implement a year-round marketing/communications plan involving print and digital presence • Work in collaboration with the Development and program teams to develop, implement and update content around major fundraising campaigns and events • ManageAFGwebsite (WordPress). Write, edit content, and make updates as needed • Responsible for email marketing efforts, including monthly electronic newsletter, quarterly print newsletter, donor acknowledgment letters, year-round appeals, and annual report • Lead digital execution of fundraising and engagement campaigns across email, website, and social media throughout the year • Plan and carry out PR campaigns and strategies • Write and edit press releases, speeches, and stories • Identifyand develop story opportunities/pitch story ideas when relevant • Act as a spokesperson for AFG’s brand • Develop andmaintaingood working relationships with local and national media and coordinate with the press on potential news stories • Train employees on how to handle media inquiries and press interviews • Monitor the public and media’s opinion of AFG • Be a positive ambassador for AFG in the wider community and a strong advocate for your role within AFG Demonstrated Abilities: • 3-5 years of relevant professional experience in communications and/or marketing, preferably in a nonprofit organization • Bachelor’s degree in a related field, such as journalism, public relations, or communications • Excellent written and verbal communication skills (candidates selected to interview will berequiredtosubmitwritten/creative examples of work) • Strong attention to detail and proofreading skills • Proven results in implementing marketing and communications strategic plans • Proven results in managing social media platforms (Facebook, Twitter, YouTube, Instagram, LinkedIn, etc.)
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