Manager of Brand and Creative Marketing

The Manager of Brand & Creative Marketing is responsible for shaping, protecting, and advancing VIA’s brand identity across all touchpoints. This position ensures the VIA brand is consistent in ways that are authentic, engaging, and relevant to our customers, internal team members, and communities. The Manager of Brand & Creative Marketing provides leadership in the development of creative strategies and storytelling—both visual and written—that bring VIA’s products, services, and values to life. By overseeing the execution of VIA’s brand architecture and creative direction, the Manager Brand & Creative Marketing ensures all campaigns, programs, and communications align with VIA’s mission while standing out in both organic and paid marketing channels. Lead the execution of VIA’s brand strategy, driving brand awareness, positioning, and equity across all customer and community touchpoints.