March 12, 2025

Manager of Digital Advertising (RapidScale)

Cox Enterprises Raleigh, North Carolina

Position may be eligible for additional compensation that may include an incentive program. This role will focus on account-based marketing (ABM), search engine marketing (SEM), search engine optimization (SEO), social advertising, and other digital media channels to drive customer acquisition, engagement, and brand visibility. The ideal candidate will possess a strong background in data-driven marketing, a deep understanding of digital ad platforms, and the ability to optimize campaigns across channels. • Work with analytics tools and platforms to track and report on the effectiveness of campaigns across all digital media. The right candidate could also have a different combination, such as a master's degree and 4 years' experience; a Ph.D. and 1 year of experience; or 10 years' experience in a related field • 7+ years of experience in digital advertising, with a focus on ABM (Demandbase or 6Sense), SEM, and social advertising.

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