Manager programmatic

The Programmatic Strategist will own our client's relevant advertising strategy development, as well as execution, as needed, for brands across various mediums and channels. The Programmatic Strategist is also responsible for working with vendors to turn valuable metrics and data into cohesive brand stories... Advertising Operations & Management (70%) • Attend key client meetings (remote and in person depending on location) when reviewing media plans / proposals, QBRs, and strategy meetings with marquee clients as needed • Dissect advertising performance to identify additional optimization opportunities, strategic recommendations, and impactful insights • Work with our client's Director of Programmatic to resource plan and communicate when new resources (employees, systems, tools) are necessary to continue driving revenue for the advertising department • Think Big and formulate outside-the-box media strategies for clients and work with internal teams to develop Media Proposals • Develop and nurture relationships with our channel partners & relevant media vendors Cross-Department Innovation (10%) • Attend industry events to ensure our client remains at the forefront of Retail Media and paid search strategies and best practices • Identify areas of opportunity for the teams to work better, faster, and smarter to present to the company's leadership • Investigate relevant advertising tools that can supplement or replace the company's existing software partners • Identify additional revenue opportunities for the company via upselling additional capabilities or services • 2-3 years of hands-on experience managing Programmatic Campaigns, Amazon DSP, Trade Desk, Stack Adapt, or other e-commerce platforms a plus • 1-2 years of hands-on experience working with 3rd party platforms for management and / or reporting (i.e. Pacvue, IntentWise, etc.)