This role will work closely with the Digital team Leadership, Amazon, DTC (Brand.com sites) & Retail.com National Account Managers (NAMs) and Customer Supply Chain to ensure strong growth on advertised Digital Commerce platforms. Strategic Work • Develop strategies to leverage Advertising media platforms to uncover opportunities and create best practices. • Create full-funnel media strategies based on Brand objectives to drive demand and conversion digital media and merchandising activation. • Hands on experience with developing and executing media strategies • Strong analytical skills and understanding of ecommerce & retail KPIs, inclusive of trade and media. • Strong creative and conceptual thinking ability to set a vision, identify new opportunities, develop new ways of working, pinpoint solutions to complex problems and overcome obstacles • Exceptional business communication skills, with demonstrated ability to communicate complex messages to diverse audiences.
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