Market Manager Emerging Brands - Dallas

**CURRENT EMPLOYEES, CONSULTANTS, AND AGENCY PARTNERS:**
--------------------------------------------------------

If you currently work for Brown-Forman, please apply by clicking the **Careers** icon on the Workday portal.

**For best results, use Google Chrome to view this page.**
----------------------------------------------------------

**Meaningful Work From Day**

Step into a dynamic role as the Market Manager Emerging Brands for Dallas with Brown-Forman! Be at the forefront of driving brand success through innovative strategies, impactful relationships, and seamless execution, directly influencing the growth and visibility of our emerging brands in the vibrant Dallas market.

**What You Can Expect**

**Trade Development**

* **Build Connections:** Develop rapport and personally call on targeted on-premise & off-premise accounts.
* **Target & Engage:** Maintain and actively work the targeted account list.
* **Sell with Passion:** “Hand Sell” assigned a portfolio of brands to targeted gatekeepers (retailers, bar owners/managers, and bartenders).
* **Educate & Inspire:** Conduct wait staff training and coordinate brand education seminars in target accounts to create advocacy for Brown-Forman brands.
* **Boost Visibility:** Secure Brown-Forman priority brand visibility, menus, and features in targeted accounts.
* **Turn Data into Action:** Analyze data, including depletion reports, and convert insights into actions.

**Market Planning & Evaluation**

* **Leadership:** Lead development and oversee execution for Emerging Brand platforms in On and Off Premise and serve as the local “thought leader” for Brown-Forman Emerging Brands initiatives in the Dallas market.
* **Strategize:** Develop market plans for target accounts in collaboration with Emerging Brands Senior Regional Manager, State Manager, Operations Manager, and Field Marketing Managers.
* **Set & Track Goals:** Work with distributor channel manager to set goals and track distributor sales teams.
* **Performance:** Monitor assigned Brown-Forman portfolio brand performance with the expectation of exceeding market segment trends. Review local market performance monthly and make recommendations on how to improve performance.
* **Collaborate:** Participate in ongoing planning meetings with internal and external stakeholders as required.
* **Manage Budgets:** Manage budget responsibilities to drive financial success.

**Training & Coaching**

* **Coaching:** Serve as a field coach for agency partners with Emerging Brand Responsibility.
* **Training & Coordination:** Train distributor craft, off-premise, and on-premise teams on assigned Brown-Forman brands and their competitive set, and serve as Brown-Forman commercial team segment expert to coordinate training activities across the local Brown-Forman team.
* **Collaborate:** Conduct formal work-withs in the market with distributor sales teams a minimum of 5 days per month, in addition to independent market time.
* **Continuous Improvement:** Complete ride-with contact reports, work with distributor Division Manager, and copy Regional Sales Manager and State Manager on continuous improvement.

**What You Bring to the Table**

* **Minimum of 3 years of experience** in the beverage alcohol industry with a proven track record of meeting key metrics through an entrepreneurial mindset and innovative problem-solving.
* Demonstrated ability to build and maintain effective relationships with key stakeholders while fostering collaboration across channels, functions, and geographies to drive better results.
* Ensures clear and consistent communication with relevant parties, prioritizing Brown-Forman’s overall business objectives over individual territory or team goals, and fostering a culture of transparency within the team.
* Strong coaching and sales training skills, with a consistent presence in the market to engage with key accounts and customers.
* Proficient in commercial business operations software, including Google Suite, Microsoft Office, and other tools for budgeting and planning.
* Flexible and adaptable, with the ability to travel and work nights and weekends as required.
* Valid state driver’s license and is capable of lifting up to 60 pounds.

**What Makes You Unique**

* Industry Insight: Demonstrated knowledge of off/on-premise business and/or three-tier distribution system.

**Who We Are**

We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.

**What We Offer**

Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.#LI

**Requisition Type:**

Employee

**Management Level:**

Professional

**Global Job Level:**

P6

**Number of Openings Available:**

1