Marketing Account Executive

POSITION DESCRIPTION: The Post and Courier Myrtle Beach and sister brand Georgetown Times seek a dynamic sales and business development professional to serve as a Marketing Account Executive (outside sales) within our advertising team. Through this role, the Account Executive is responsible for selling print and digital advertising into The Post and Courier and Georgetown Times’ portfolio of owned and operated solutions as well as digital marketing services through in-house agency King and Columbus; exceeding monthly and quarterly sales goals within an assigned territory or client list; developing new business through extensive sales calls and conducting sales assessments; and providing quality service to advertising clients. • Focus will be on acquisition of new business and/or long-term contracts around digital marketing services including but not limited to SEO/SEM, social, streaming video, streaming audio, and email marketing. • Growing number of active accounts within the assigned territory or client list • Increase financial investment per client over a period of time • Generate and follow-up on sales leads; identify key decision makers • Create multimedia advertising proposals for prospective customers as needed • Collaborate with product specialists in presenting needs-based solutions to clients • Continued digital marketing training • 'Connect the dots' for clients through conversations around digital campaign reporting and clients' digital metrics. Requirements, minimum education level, and experience: • Bachelor’s degree in Marketing, Communications, Business or a related field, or equivalent professional experience • 2-3 years of sales, marketing, media or business development experience • Proven track record of excellence in sales/sales support