Marketing Account Manager

Job Overview

As a Marketing Account Manager, you’ll guide client marketing programs from planning through performance review. You’ll connect business goals with clear strategies across digital, print, and e-commerce channels, coordinating creative, sales, and product teams to keep campaigns focused and moving forward. Your impact: By aligning campaign execution with audience insights and performance data, you help clients reach customers with relevant messages and make informed marketing decisions.

Responsibilities

Manage marketing campaigns and projects across content marketing, email, social media, search engine optimization (SEO), and advertising.
Develop demand generation and business-to-business (B2B) marketing plans; coordinate social media advertising, Facebook Advertising, Google AdWords, print advertising, and advertising sales activities.
Lead client communication and cross-functional collaboration; manage marketing, advertising, or public relations teams as needed.
Track web analytics and Google Analytics reporting, assess campaign results, and use data-driven decision making to recommend improvements.
Coordinate content writing, copywriting, graphic design, and Adobe Creative Suite deliverables; support marketing automation tools, customer relationship management (CRM) systems, and WordPress updates.

Qualifications

Experience in marketing account management, marketing management, digital marketing, performance marketing, or marketing project management.
Working knowledge of multichannel marketing, social media marketing, email marketing, analytics, research, and content marketing.
Familiarity with marketing automation implementation, CRM systems, WordPress, and basic HTML.
Ability to manage budgets and collaborate with sales and product management partners.
Team leadership experience is preferred; e-commerce experience and hands-on advertising platform skills are also valued.

Benefits:

401(k)
401(k) matching

Work Location: In person