Marketing Analyst

Provide actionable data insights that enhance campaigns.Ensure better‑targeted campaigns, improved personalization, and stronger performance outcomes.Pull and validate segmentation lists for targeted campaigns.Partner with Campaign Managers to design and test audience approaches.Collaborate with Operations to maintain accuracy across dashboards and reports.Interpret trends and performance insights to guide improvements.Recommend personalization and optimization tactics based on analytics.Maintain reporting continuity and co‑lead migration of enterprise‑wide reporting outside Marketing.Adhere to all Credit Union policies, procedures, and regulatory agency requirements. Perform additional duties and special projects as assigned.Embrace and apply HVCU’s guiding principles to all activities and responsibilities. Bachelor’s Degree or at least 2 years equivalent experience for each undergraduate year not completed; undergraduate degree cannot substitute for minimum number of years of experience in Marketing, Business, Analytics, Statistics, Economics, Marketing, or related field required. At Hudson Valley Credit Union, we offer a supportive, community-focused culture, competitive benefits, and opportunities to grow your career while making a meaningful impact. Hudson Valley Federal Credit Union is an AA/EEO employer committed to equal opportunity and employee diversity.