Media planning and execution: This project requires strong project management skills as well as leadership of external vendors and partners to action against an aggressive timeline and deliverables. Understand program impact across the full path-to-purchase considering shopper/consumer/bottler in the planning process. 5+ years of experience in Marketing, Media, or Connections Planning/Technology Basic understanding of the principles of marketing and advertising, as well as an understanding of media concepts and terms, creative and budget requirements
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