This individual is continually exploring and sharing all things related to marketing, advertising, media, and communications for the purposes of providing research-based and strategically grounded solutions to both our clients and Wakeen & Company. Character and attitude that embody the values and mission of Wakeen & CompanyProblem-solving, critical thinking and sound decision-makingStrong communication and presentation skills in any environment – written, phone, in-person and/or via video conferenceTime Management – work independently within deadlines based on team/client needsAbility to understand company/client goals and leverage resources to provide solutionsCommand of media, marketing, communications and advertising principles and platformsAdvanced experience with Microsoft Office software; and ability to learn Video Conferencing, Media Buying; Research; Graphic Design, Website and Project Management Systems The allocation of hours between the two components of this position will be driven by the needs of the business. Monitor, respond to and track client needsDevelop social media calendars, create and/or schedule posts based on the client deliverablesWrite Blogs/EmailsComplete basic website updates and/or simple SEO milestone tasksProvide options/new opportunities for media based on client goalsParticipate in client meetings and create presentations as needed )Avail + Negotiate with Media PartnersPrepare media recommendations with costs, specs, rationale, schedules, flight calendarsPrepare + Send + Confirm Insertion Orders and Media ContractsManage client media budgetsNegotiate Make-goods and Added ValueContinually research/learn about opportunities across all media platforms (traditional/digital/emerging)
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