The Emerald Coast Regional Council is seeking a Marketing and Outreach Director. Under the supervision and guidance of the Chief Executive Officer, the Marketing and Outreach Director works as a part of ECRC's core management team, directing and managing a team of professionals in marketing, outreach, and public relations; as well as performing advanced-level marketing and outreach work for the Emerald Coast Regional Council (ECRC). • Leads ECRC marketing and outreach in conjunction with the Chief Executive Officer • Works with senior management and outside organizations on developing a Council-wide marketing plan; coordinates interviews and fields questions from the media; creates and maintains brand standards for marketing pieces; solicits bids and coordinates with vendors • Oversees all marketing materials created by marketing and outreach team • Researches organizations and populations for outreach opportunities; researches traditionally underserved populations and develops methods to raise their awareness of transportation issues; creates a platform from which they can provide feedback • Develops presentations to educate the public on the planning process • Builds relationships with community leaders and the media • Directs professional staff and provides appropriate programmatic training as needed • Provides overall management of public involvement programs on behalf of ECRC • Keeps Chief Executive Officer apprised of progress, meetings, reports, information and all materials relevant to public involvement of ECRC • Responsible for updating information and manuals related to the public participation process • Coordinates with consultants and interns as needed on large-scale campaigns • Designs print pieces; writes articles, public service announcements and news releases; writes, edits and designs a monthly newsletter • Ensures that all events meet specific federal regulatory compliance guidelines (i.e., Title VI, ADA); coordinates the annual Council-wide compliance training • Documents all public involvement activities (mandated and elective) and reports findings to appropriate agencies and departments as required • Creates and manages the social media content for the ECRC Facebook and Twitter pages as well as specialty social media pages for specific departments, programs and events • Creates and manages content (written and graphical) on the ECRC website as well as updates content for other staff members • Manages several databases of email subscribers and media • Bachelor's degree in communications, marketing, or related field • Ten (10) or more years' marketing and outreach experience with at least three (3) years of supervisory experience • Must pass a pre-employment drug screen and background check The ECRC is an Equal Opportunity Employer.
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