Marketing and Social Media Intern

Job DescriptionJob DescriptionBenefits:
Employee discountsFlexible schedule
About Orangetheory Fitness

Orangetheory Fitness is a heart rate-based, interval training workout designed to produce results from the inside out. Backed by science and led by certified coaches, our workouts are designed to boost metabolism, burn fat, and build strength in a supportive, high-energy environment.
Position Overview

We are seeking a creative, driven, and highly organized Marketing & Social Media Intern to support our studios brand presence and community engagement. This role is perfect for someone passionate about fitness, content creation, and local marketing who wants hands-on experience in a fast-paced, people-focused environment.
Key Responsibilities

Social Media Management

Assist in planning and executing monthly content calendarsCreate engaging content for Instagram, Facebook, and other platforms (posts, reels, stories)Capture in-studio photos and videos of workouts, members, and eventsMonitor comments and messages; engage with followers in a timely and brand-aligned mannerContent Creation & Branding

Design graphics, captions, and promotional materials aligned with Orangetheory brandingHighlight member success stories, coach spotlights, and studio cultureAssist with email marketing campaigns and promotional messagingCommunity Engagement & Events

Support planning and execution of in-studio events, challenges, and partnershipsHelp build relationships with local businesses and community organizationsAttend events to capture content and promote studio initiativesMarketing Support

Track and report on social media performance metricsAssist with grassroots marketing efforts (flyers, partnerships, outreach)Brainstorm creative campaigns to drive memberships and retentionQualifications

Currently pursuing or recently completed a degree in Marketing, Communications, Business, or related fieldStrong interest in social media, branding, and content creationFamiliarity with Instagram, Facebook, and short-form video platformsBasic graphic design skills (Canva, Adobe, etc.) preferredExcellent communication and organizational skillsEnergetic, positive, and comfortable in a fitness studio environmentWhat Youll Gain

Hands-on experience managing real brand social media accountsExposure to local marketing strategy and event executionOpportunity to build a professional portfolio of content and campaignsNetworking opportunities within the fitness and business communityComplimentary or discounted Orangetheory membership (optional to include)