June 10, 2025

Marketing Assistant Job at The John Gore Organization, Inc. in Louisville

The John Gore Organization, Inc. Louisville, Kentucky

Working with the Senior Marketing Manager based in Louisville, our national marketing team, and local presenting and venue partners, the Marketing Assistant assists in the tactical implementation and administration of Midwest advertising.Duties and Responsibilities Executes ad plans with direction from Senior Marketing Manager; assists in communication with media reps, vendors, press agents, and venue partners.Traffics all electronic, print and digital ads, and collateral for all shows and season subscription campaigns through design. Responsible for collection and creation of appropriate back up, accounting forms and reporting.Interacts with Ticketing to coordinate promotional and trade ticket inventory with media partners.Downloads and manages art, order forms, and marketing manuals from production marketing sites.Maintains inventory and orders printed materials and promotional merchandise from touring shows.Manages and coordinates print jobs with vendors across markets.Assists in the maintenance of social media campaigns and provide reporting on performance including ROI of paid campaigns and performance of targeted initiatives.Interacts with program publisher to proof and approve all show programs.Attends partner marketing meetings/special committees to represent the BAA Marketing Team as needed.Assists with securing and execution of special events, such as cast parties, promotional events and subscriber promotions.Competencies To perform the job successfully, an individual should demonstrate the following competencies:CooperationEstablishes and maintains effective relationshipsActive listenerOffers assistance and support to co-workersWorks cooperatively in group situationsWilling to jump in from day one and grow as a Marketing professionalAdaptabilityAble to work around unexpected changes of circumstance or workloadModifies a planned course of action based on new circumstancesChanges communication style to achieve the best resultsAdaptabilityAble to work around unexpected changes of circumstance or workloadModifies a planned course of action based on new circumstancesChanges communication style to achieve the best resultsFunctional CompetenciesProficient in Excel, Word, Power Point, Social Media ManagementStrong organizational skillsAttention to detail, Proof-reading, copy-editing skillsMultitask and time managementTeam OrientationFosters team cooperationUnderstands team roles and responsibilitiesSupports group problem solving and is solutions drivenActive contributor within the teamAble to work with multiple personalitiesTeam OrientationFosters team cooperationUnderstands team roles and responsibilitiesSupports group problem solvingQualifications aka KSAOs To perform this job successfully, an individual must be able to perform each essential duty satisfactorily, the requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.Education and/or Experience Bachelor's Degree in Communications, Marketing, Theatre or Arts Administration preferred.Communication SkillsAbility to read, analyze, and interpret advertising plans and reporting.Ability to write marketing copy that conforms to prescribed style and format.Critical Thinking Strong analytical and problem-solving skills.Able to create dynamic marketing strategies under the direction of the Senior Marketing Manager for each show to maximize visibility with target audiences.Physical DemandsThe physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk or hear. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.The John Gore Organization's recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner.

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