The Marketing Associate role will be tasked with campaign development, execution and promotion of campaigns, event planning, award submissions, and supporting multiple sales professionals to reach the firm’s target audience. Duties and Responsibilities • Plan and execute communications, including newsletters, invitations, social media, case studies, website, email and Public Relations (in coordination with firm’s PR agency) • Manage drafting and editing of short and long-form content, such as newsletters, email campaigns and blog posts; manage internal communications and Compliance review • Update marketing collateral, including factsheets, presentations, brochures and event invitations • Assist in drafting marketing materials including one pagers, brochures and presentations • Collect and help to analyze campaign performance data to gain insights and formulate strategic next steps • Assist in management of email and social media campaigns, including A/B testing, budget-tracking and engagement analysis • Support administration of marketing automation program HubSpot, including building assets, ensuring clean data, promoting positive internal user experience and seamless reporting Qualifications • Bachelors’ degree, preferably in Marketing • Experience in a marketing/communications role preferably in the Financial Services industry • Event planning experience • Previous experience in developing content i.e. newsletters, websites, articles, and graphics • Past experience managing social media platforms including LinkedIn • Superior verbal and presentation skills • Ability to multi-task and prioritize multiple requests within deadlines • Successful track record in managing projects About Us With over thirty years in Tulare County, Sequoia Pacific Realty is ready to help you find the perfect home or commercial property.
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