Marketing Associate

Location: Onsite – Cranbury, NJ Company: Iris , Inc.About Iris Iris a global leader in iris recognition technology and advanced identity authentication solutions. For more than 25 years, Iris pioneered identity authentication biometric systems used in mission critical environments including border control, national , critical infrastructure, data centers, workforce management, healthcare, and enterprise access control.Our solutions combine iris and face recognition with advanced AI-driven algorithms to deliver secure, accurate, and privacy focused identity verification. Iris is deployed worldwide, supporting large scale identity databases, high throughput immigration systems, workforce management platforms, and secure facility access for government agencies and Fortune 100 organizations.With a strong commitment to innovation, performance at scale, and privacy-by-design architecture, Iris to redefine “One Trusted Identity” through multimodal biometric fusion and enterprise level security platforms.Position SummaryIris seeking a highly organized, detail oriented, and creative Marketing Associate to support our global marketing and sales initiatives. This role will play a key part in managing marketing content, maintaining Salesforce CRM data integrity, drafting blogs and press releases, and coordinating trade shows and conference logistics.The ideal candidate thrives in a fast-paced technology environment, understands B2B marketing, and can effectively support both executive messaging and sales enablement initiatives.Key Responsibilities Marketing Content & CommunicationsDraft and edit blogs, press releases, Linked In posts, executive messaging, newsletters, and website contentDevelop marketing collateral including product sheets, case studies, white papers, presentations, and trade show materialsSupport product launches, RFP announcements, and industry thought leadership campaignsEnsure consistent brand messaging aligned with Iris ’s global positioningMaintain and update Salesforce CRM records, including leads, accounts, contacts, and opportunitiesEnsure CRM data accuracy and pipeline visibilitySupport marketing campaign tracking and reportingGenerate performance and activity reports for sales and executive leadershipTrade Show & Conference LogisticsCoordinate logistics for domestic and international trade shows and conferences (e.g., ISC West, Intersec, Identity Week)Manage booth materials, shipping, registrations, promotional items, and schedulingCoordinate vendor communications and event timelinesSupport pre-event promotions and post-event follow-up campaignsDigital & Marketing Operations SupportAssist with email campaigns, website updates, and social media schedulingMaintain marketing calendar and project timelinesTrack KPIs and campaign effectivenessSupport cross-functional coordination between sales, engineering, and executive leadershipQualificationsBachelor’s degree in Marketing, Communications, Business, or related field2–4 years of B2B marketing experience preferredExperience with CRM required – Salesforce preferredStrong writing and editing skillsExperience managing trade shows or conference logistics preferredProficiency in Microsoft Office; familiarity with marketing tools (Canva, Adobe Creative Suite, email platforms) a plusAbility to manage multiple priorities with attention to detailStrong organizational and project management skillsAnalytical mindset with attention to CRM data accuracyCollaborative and proactive team playerAbility to operate in a technology driven, global business environmentTo apply, please send a cover letter and your resume (CV) electronically as MS Word documents to #J-18808-Ljbffr