Marketing & Communications Specialist

Key Responsibilities
• Marketing & Communications:
• Assist in the implementation of the NEFHSC’s communications strategy and plan.
• Ensuring uniformity of content/messaging and consistent alignment with NEFHSC brand standards.
• Coordinate and execute e-mail campaigns, meet deadlines, and track/report email analytics.
• Develop and maintain marketing collateral for NEFHSC programs (e.g., promotional flyers, brochures, fact sheets).
• Review and ensure quality of marketing distribution lists; create lists as needed.
• Design and edit graphics for print or web as needed.
• Develop news releases and garner earned media coverage; coordinate media interviews with the CEO or other spokesperson(s).
• Coordinate and develop newsletters, blog posts, social media posts, articles, and other communications.
• Maintain compliance with all anti-spam laws.
• Coordinate the production of video content for use on the NEFHSC website, presentations, and social media.
• Website Management:
• Serve as the primary administrator of the NEFHSC’s content management system (CMS).
• Work with staff and subject matter experts to develop relevant content and maintain web standards.
• Collaborate with staff and web vendors to improve the usability, design, and content of the website.
• Monitor and report regularly on website analytics and take corrective action when needed.
• Manage and inform the renewal of website domain names.
• Manage vendor relations with web development companies and troubleshoot website issues.
• Social Media:
• Coordinate and execute social media campaigns ensuring alignment with overall marketing strategy and the NEFHSC mission.
• Manage the social media editorial calendar and consistently post valuable, shareable content.
• Monitor and report on social media outreach, including weekly and monthly reporting.
• Manage vendor relations and budgets for social media efforts and management tools.
• Other:
• Perform all other duties as assigned by the Coalition.

Required Qualifications
• At least 2 years’ experience in marketing or communications.
• Excellent writing skills with an emphasis on generating content for the web and social media.
• Ability to manage multiple projects and meet deadlines on time.
• Highly driven and results-oriented.
• Strong attention to detail and highly organized.
• Strong interpersonal skills and excellent customer service.
• Ability to work independently and complete assignments as prescribed.
• Must be a team player and communicate effectively.
• Must be committed to the Coalition vision and passionate about its mission.
• Requires reliable transportation, valid driver’s license, good driving record, and automobile insurance.

Preferred Qualifications
• Bachelor’s degree in communications, marketing, or journalism.
• Graphic design skills and experience with Adobe Creative Suite and Canva.
• Knowledge of HTML, PHP, and JavaScript.
• Experience with email solution providers (e.g., Mail Chimp).

Physical Requirements
• Ability to safely perform essential job functions in compliance with ADA and relevant standards.
• Must be able to travel to alternate locations.
• Required to sit, stand, walk, speak, and hear while performing job duties, with extensive computer use.
• Must have sufficient hand dexterity for keyboard use and screen reading.
• Ability to lift or carry up to 25 pounds.

Additional Information
• This is a hybrid position that splits time between remote work and in-person office attendance.
• Position Funding: This position is dependent upon the continuation of funding and may terminate when funding is no longer available.
• For job announcements requiring screening, include a link to the Care Provider Background Screening Clearinghouse Education and Awareness website as mandated by House Bill 531 (2025). Effective 1/1/2026, please include: https://info.flclearinghouse.com