Marketing & Communications Manager

Position Overview

The Rhode Island Builders Association (RIBA) is seeking a dynamic, strategic, and data-driven mindset: Marketing & Communications Manager to lead our marketing initiatives, enhance member engagement, and elevate our association's brand presence.

In this role, you will be responsible for driving multi-channel campaigns that promote RIBA’s benefits. The ideal candidate is a blend of a creative storyteller and an analytical project manager.

Key Responsibilities

Campaign & Event Promotion: Develop and execute comprehensive marketing strategies for major association events, including the annual Rhode Island Home Show.
Editorial & Publication Management: Coordinate and oversee layout logistics, and promotional strategies for The Rhode Island Builder magazine, the membership directory and association newsletters, ensuring high-quality, timely delivery.
Budgeting & ROI Optimization: Manage the marketing budget with an eye for cost efficiency. Track and analyze the performance of campaigns and digital initiatives to ensure maximum return on investment (ROI).
Digital & Social Media Oversight: Maintain and optimize RIBA’s website, manage targeted email campaigns, and drive engagement across social media channels.
Member Communication: Craft professional, compelling correspondence and marketing collateral that effectively communicate the value of RIBA membership to both current and prospective members.

Qualifications & Skills

Education: Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
Experience: 4–6 years of progressive experience in marketing, corporate communications, or association/event marketing.
Project Management: Exceptional organizational skills with the ability to manage multiple event marketing timelines simultaneously while maintaining strict attention to detail.
Communication Mastery: Strong written and verbal communication skills, with the ability to write engaging copy.
Technical Proficiency: Hands-on experience with membership management systems/CRMs, email marketing automation tools (e.g., Mailchimp, HubSpot), and Google Analytics.
Design Familiarity: Experience with graphic design tools (such as Canva or Adobe Creative Suite) and basic publication layout principles.

What We Offer

Hybrid schedule
Competitive salary and comprehensive benefits package.
Paid Time Off (PTO) and observed holidays.
A collaborative, stable, and dynamic team environment representing a vital local industry.

Pay: $43,680.00 - $70,000.00 per year

Work Location: Hybrid remote in East Providence, RI 02914