June 26, 2022

Marketing - Communications

Confidential Seattle-Tacoma, Washington

This position is in our Kirkland office and is not a remote working position. This position is responsible for building upon our current marketing and communications strategies to meet the objectives of the company. At AristaPoint and CEOtoCEO we are a client centric dedicated to serving our clients and members. Responsibilities • Drive the branding strategy • Ensure consistency of brand expression throughout the organization by editing existing sales and marketing assets • Develop and implement integrated marketing plans and communications strategies • Work with the Hub Spot digital marketing platform • Evaluate marketing programs and make recommendations for improvement • Coordinate marketing for multiple programs and services of the company • Developing and implementing strategies for media and other external audiences • Strengthen marketing processes and capabilities for the organization • Report on marketing analytics to the management team • Identify market research to better inform and oversee activities • Provide Web Site design concepts and approved web site implementation project management • Create all marketing collateral materials representing the company and products • Coordinate social media channels and content (LinkedIn – Twitter) • Manage the creation of audio content for radio and digital use • Coordinate and manage production of in- house direct mail • Create press Releases and newsletters, community involvement and attending professional business association meetings (when COVID precautions allow) Previous Experience & Skills • Experience in the healthcare industry or highly regulated industry a plus • Team player and consensus builder • Strong written and verbal communication skills • A history of being accountable to and achieving goals • Desire to work in a fast-paced environment with multiple projects • High level of organization including management of multiple projects with varying timelines • Ability to take initiative and balance priorities • Flexibility and ability to adapt to changing situations, usually under pressure with deadlines • Design and develop digital presentations • Conduct market research • Highly developed oral and written skills • Ability to reduce complicated subject matter into simple terms for a variety of audiences • Public speaking ability • Strong presentation and research skills • Strong analytical skills to drive results • Ability to develop, recommend and strengthen marketing processes • Experience interacting with print and digital media working under tight deadlines • Excellent creative judgment and experience in development and planning of marketing activities. • Working knowledge of Microsoft Office, and Adobe Design Suite • An exceptional work ethic • You have a well-kept personal appearance that represents our professional company to business owners and professional executives Your personality • You have been a business owner, or operationally been very close to the business owner…so that you can think like a business owner • You enjoy working with a team of for a portion of your week, then going heads-down alone in your own workspace to make things happen • You enjoy meeting co-workers and getting to know the people around you • You are curious and like to learn • You’re a self-starter.

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