Marketing & Content Coordinator

Marketing & Content CoordinatorBlaze Sports Group Inc.

Blaze Sports Group Inc. is seeking a full-time Marketing & Content Coordinator to help oversee and execute marketing initiatives across our family of youth sports and recreation businesses, including Blaze Gymnastics, Blaze Launchpad, and The Warrior Factory Syracuse.

This is an in-person position based in the Syracuse area and is ideal for someone who is creative, highly organized, eager to learn, and excited to grow within a fast-paced entrepreneurial environment.

This role is not just about posting on social media. We are looking for someone who can help bring our brands to life through content creation, organization, communication, and day-to-day marketing execution across multiple businesses.

About Us

Blaze Sports Group operates several youth-focused sports and recreation businesses serving children and families in or around the Syracuse, NY area. Our programs include gymnastics, ninja obstacle training, camps, birthday parties, batting cages, and youth fitness programming.

We are a rapidly growing company focused on creating exceptional experiences for kids and families while building strong community-centered brands.

ResponsibilitiesContent Creation & Social Media

Capture photo and video content at classes, camps, events, and birthday parties
Create and edit short-form videos for Instagram, Facebook, TikTok, and other platforms
Assist with planning and scheduling social media content
Help maintain a consistent brand voice and visual identity across all businesses
Organize and maintain media/content libraries

Marketing Coordination

Assist with managing and monitoring Google Ads and Meta (Facebook/Instagram) advertising campaigns
Help create, organize, and test marketing campaigns and promotional initiatives
Coordinate ad creatives, campaign assets, and audience targeting
Track campaign performance and help identify opportunities for improvement
Assist with email marketing campaigns and customer communication
Update website content, landing pages, and promotional graphics
Work alongside ownership and outside marketing vendors/agencies on paid advertising initiatives

Operations & Organization

Maintain marketing calendars and project timelines
Coordinate collection of photos/videos/testimonials from staff and customers
Assist with signage, flyers, internal marketing materials, and promotional displays
Help ensure marketing projects move forward efficiently and on schedule
Support marketing efforts across multiple business locations and brands

What We’re Looking For

Highly organized and dependable
Strong communication skills
Positive attitude and willingness to learn
Creative mindset with strong attention to detail
Comfortable working in a fast-paced environment
Ability to manage multiple projects at once
Someone who takes initiative rather than waiting to be told every step
A team-oriented person who enjoys both creative work and operational organization

Preferred Skills (Not Required)

Experience with Canva, CapCut, Adobe Express, or similar tools
Familiarity with Instagram, Facebook, TikTok, and short-form video trends
Basic photography and video editing experience
Familiarity with Google Ads and/or Meta (Facebook & Instagram) advertising platforms
Experience boosting posts, managing basic ad campaigns, or analyzing campaign performance metrics
Understanding of digital marketing fundamentals including targeting, engagement, and lead generation
Experience with Squarespace, WordPress, or website updates
Interest in youth sports, fitness, or community-based businesses

Compensation & Schedule

Full-time in-person position
Compensation expected to fall in the range of approximately $42,000–$48,000 annually based on experience
Opportunities for growth and increased responsibility over time
Some evening/weekend availability may occasionally be required for events, camps, or special programming

Why This Role Is Different

This is a unique opportunity to work directly alongside ownership in a growing multi-brand business environment. The person in this role will gain hands-on experience in content creation, branding, operations, digital marketing, customer experience, and business growth strategy across multiple businesses.

We are looking for someone who is excited to grow with us long-term and become an important part of our team.

Pay: $42,000.00 - $48,000.00 per year

Benefits:

401(k)

Work Location: In person