This position aims to elevate Visit Canton’s creative execution, ensuring high-quality standards, alignment with brand guidelines, and effective communication of the message; and to stay updated on industry trends and emerging technologies to incorporate innovative ideas into content strategies. • Implement social media and web content strategy. • Manage digital, search, and social ad platforms, including GoogleAds, Microsoft Ads, and Meta Ads. • Assist with website maintenance, search engine optimization, technology and IT troubleshooting. Qualifications required to perform the duties of this position include: • Experience managing digital and print marketing, content marketing, and social media marketing • Proficient with content management systems (CMS) and design software • Proficient with ad platforms, including Google Ads and Meta Ads Manager • Proficient with digital data analysis tools, including Google Analytics and Google Tag Manager • A strong understanding of design principles and visual storytelling and the ability to conceptualize innovative ideas • Ability to plan, prioritize, and manage multiple projects simultaneously while meeting deadlines • Bachelor’s degree or equivalent experience in Marketing, Public Relations, Mass Communication, or a closely related field.
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