This role is heavily focused on content generation and LLM Management. You’ll create blogs, pillar pages, emails, landing pages, and ad copy to use as tools to drive real business outcomes. If you enjoy creating content, thinking strategically, and using data and AI to improve performance over time, this role is for you. • AI-Driven Output: Expertly leverage LLMs (ChatGPT, Claude, Gemini) to architect and generate high-quality strategic content at scale, ensuring technical accuracy and an "un-robotic" brand voice. Analytics & Optimization • Performance Tracking: Monitor KPIs (Organic traffic, Time-on-page, CTR) using GA4 and Google Search Console.
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