Marketing & Content Specialist

Marketing & Content SpecialistSummaryThis is a full-time position, working up to 40 hours per week on-site. This position reports to the Marketing & Analytics Director.Essential Functions and ResponsibilitiesSocial Media Management (40%)Manage social media accounts for MidState Skin Institute and MidState AestheticsPlan and schedule content calendarsCreate graphics, photos, videos, and reelsAttend provider clinics and aesthetic treatments to capture content as neededMarketing Support (25%)Assist with email marketing campaigns and newslettersAssist with print and digital advertising campaignsCreate marketing materials and collateralSupport website updates and blog contentWork with vendors and community partners as neededContent Creation (20%)Photography and videographyEditing short-form video contentOrganizing and maintaining marketing assetsCollect before-and-after contentCoordinate provider and staff featuresEvents and Community Outreach (10%)Assist with open houses and aesthetic eventsSupport community sponsorships and outreach opportunitiesHelp coordinate event logistics and promotional materialsAdministrative Support (5%)Help maintain marketing calendarsOrganize project timelinesAssist with miscellaneous marketing projects as assignedQualificationsRequired:At least 3 years of experience in marketing, communications, social media management/content creationStrong passion for social media, marketing, and brand developmentHighly motivated, creative, and self-directedWell-organized and detail-oriented with the ability to manage multiple projects at once and meet deadlinesExcellent written and verbal communication skillsComfortable capturing content behind and in front of the camera; photography/videography experienceProficiency in Canva, Photoshop, Adobe Creative Suite, or similar design software; as well as META/Later scheduling experiencePreferred:Extensive knowledge of marketing principles and strategiesBachelor’s degree in Marketing, Advertising, Communications, or a related fieldPortfolio of social media content, design work, and/or event experienceHealth care, med spa, cosmetics experience a plusPhysical DemandsProlonged periods of sitting at a desk and working on a computer; walking, standing, bending, and/or squatting to capture video and digital images; typing, speaking, listening.Work EnvironmentThis position will primarily be based at our Admin office, with travel to other offices as needed for projects. Our offices are typically fast-paced with many patients throughout the day. On rare occasions, this position may be exposed to bloodborne pathogens. Work will take place in a professional setting with a designated workstation and computer provided. Both group and independent work are expected.#J-18808-Ljbffr