Marketing content writer

Hate the notion that business-to-business means boring? Koroberi is a B2B marketing agency in Raleigh. We’re looking for a candidate with a high level of technical understanding who can translate complex and sometimes unfamiliar information into clear, attention-grabbing communications that speak the language of our clients’ customers. Responsibilities include: • Writing, editing and proofreading marketing content in a variety of formats and tones, including but not limited to: • Informative and engaging social media posts tailored to the platform (LinkedIn, Facebook, X), including proper use of hashtags, visual content and new features • Long-form case studies, white papers and articles (Q&As, lists) to showcase peer validation and industry thought leadership • Product/service brochures and flyers to provide technical detail and sales messaging • Public relations materials, including press releases, editorial interview written responses and guest articles to support a robust trade and business media PR program • Infographics, video scripts and presentations to tell visually dominant stories • Website copy that supports user experience (UX) trends and search engine optimization (SEO) best practices • Short and snappy emails and advertisements to catch a viewer's attention and drive engagement • Recommending appropriate content formats for topics and goals • Preparing for, attending and actively participating in client and internal briefings and subject matter expert interviews • Developing a working knowledge of the subject matter through additional research and self-education, as needed, to inform your writing • Coordinating any supporting graphic needs required for responsibilities above • Keeping apprised of all relevant client, industry and market developments • Contributing to the overall profitability of the company • Other duties, as required The ideal candidate: • Has experience producing client-ready work with minimal edits and rounds of feedback • Can quickly grasp and implement feedback • Has excellent note taking and organizational skills • Is committed to becoming an expert, learning client and agency processes, industry knowledge, etc • Asks good questions and takes the initiative to clarify any points of confusion and familiarize themselves with new concepts • Can assess source material (from interviews, other existing verbiage, a basic outline) and strategize an effective way to present it through written content that explains and communicates key messages • Has experience learning and writing about new or complex topics • Has experience writing engaging content for niche B2B audiences • Exhibits strong written and verbal interpersonal communication skills • Can multitask, juggling several projects at once in a fast-paced environment • Has familiarity with SEO best practices and web traffic metrics