March 13, 2025

Marketing content writer Job at Koroberi in Raleigh

Koroberi Raleigh, North Carolina

Hate the notion that business-to-business means boring? The content writer is responsible for creating content for supply chain and technology clients.Responsibilities include:Writing, editing and proofreading marketing content in a variety of formats and tones, including but not limited to:Informative and engaging social media posts tailored to the platform (LinkedIn, Facebook, X), including proper use of hashtags, visual content and new featuresLong-form case studies, white papers and articles (Q&As, lists) to showcase peer validation and industry thought leadershipProduct/service brochures and flyers to provide technical detail and sales messagingPublic relations materials, including press releases, editorial interview written responses and guest articles to support a robust trade and business media PR programInfographics, video scripts and presentations to tell visually dominant storiesWebsite copy that supports user experience (UX) trends and search engine optimization (SEO) best practicesShort and snappy emails and advertisements to catch a viewer's attention and drive engagementRecommending appropriate content formats for topics and goalsPreparing for, attending and actively participating in client and internal briefings and subject matter expert interviewsDeveloping a working knowledge of the subject matter through additional research and self-education, as needed, to inform your writingCoordinating any supporting graphic needs required for responsibilities aboveKeeping apprised of all relevant client, industry and market developmentsContributing to the overall profitability of the companyOther duties, as requiredThe ideal candidate: Has experience producing client-ready work with minimal edits and rounds of feedback Can quickly grasp and implement feedback Has excellent note taking and organizational skills Is committed to becoming an expert, learning client and agency processes, industry knowledge, etc.Asks good questions and takes the initiative to clarify any points of confusion and familiarize themselves with new concepts Can assess source material (from interviews, other existing verbiage, a basic outline) and strategize an effective way to present it through written content that explains and communicates key messages Has experience learning and writing about new or complex topics Has experience writing engaging content for niche B2B audiences Exhibits strong written and verbal interpersonal communication skills Can multitask, juggling several projects at once in a fast-paced environment Has familiarity with SEO best practices and web traffic metrics Qualifications: Bachelor's degree in communications, journalism, public relations, social media, marketing or similar field of study 4+ years of professional experience in a B2B marketing agency and/or communications role Deep knowledge of AP Style writing standards Hates unnecessary oxford commasWhy Koroberi? Our company specializes in supply chain, automation, robotics and transportation - stable, growing industries that play a fundamental role in powering our everyday lives, economy and world. We offer employees great benefits, including fully paid medical and dental insurance, 4 weeks paid time off and 401K matching. Our team operates on a hybrid in-office/remote basis.

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