FrescoData is looking for a skilled Marketing Coordinator to develop and manage marketing and communications programs, with a strong focus on the digital experience and campaigns, and including advertising, media and public relations, content management, trade shows, etc. RESPONSIBILITIES · Develop and execute multi-channel marketing campaigns for lead generation and nurturing in support of sales goals. · Drive the collection and evaluation of industry, technical, economic, and other relevant data to increase market size and competitive posture. Direct and manage assignments for vendors as needed for various projects, ensuring their work is in accordance with the project specs and deadlines. · Must be a multi-disciplined marketing professional with proven experience in areas such as content, email, PR, digital, SEO and social media.
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