Marketing Coordinator

An excellent fit for this position is a team player who is a dynamic thinker with creative ideas. You have to have a “Get it DONE” attitude. Responsibilities Run our social media accounts and return messages to inquiries Oversee website, mailing lists, analytics, and SEO to ensure content is regularly updated with the most recent information Write social media content, web content, blogs, and other copy that contributes to our overall marketing strategy and goals Support our marketing department in executing campaign plans through communication, digital, and advertising strategies 33 Touch Execution Helps the Marketing Lead think about how we can make all of our Events Worlds Class so it feels like you’re at Disney World Execute the “33 Touch” as efficiently as possible to make sure we hit dates while holding to the branding that has been outlined by the Marketing Lead Assist in the delivery of the World Class Touches to our existing Database Campaign and Project Management New Marketing (Print/Web) Deliver the brand and make sure it holds true to our “Attractive Character” Aids in Marketing Strategy with a KEY focus on the perfect client Manage all marketing communications; keep staff apprised of all promotions and marketing- related activities Provide support in business development opportunities, including developing ongoing relationships, coordinating events at facilities, creating collateral, etc Research marketing tactics as needed Participate in weekly marketing meetings to maintain a proactive vs reactive approach to our marketing strategy Manage and delegate tasks, including design and admin work to appropriate staff Assist in the development of CRM based on marketing programs, maintain consistent customer contact information Troubleshoot and solve vendor issues Marketing Initiatives for Cove Builders and any other Kerby and Cristina Ventures Brand Management Brand ownership – Uphold Brand Consistency directly in marketing pieces Design/Layout – Own the look of the pieces we put out and ensure they fit the “brand guidelines” Aid in the implementation of marketing initiatives to ensure we hit deadlines and drive leads (Radio Copy and Mass Media Vendors) Work with Marketing Lead to make sure vendors/supplies are as low cost as possible for marketing initiatives and projects printed/delivered in a timely manner New Agent marketing material – responsible for setup and maintenance of all agent marketing materials Assist with various marketing campaigns such as Expired/FSBO mailings Present concepts, strategy and creative execution (including copywriting, print, web design and layout) for internal and external delivery channels Write/edit at an extremely high level Research for new company initiatives and help with proposals Measurables The ability to handle multiple tasks and hit deadlines and project workflow to meet deadlines The ability to manage the designer and coordinate the design of hundreds of marketing pieces annually The ability to focus on the brands and keep the brands as consistent as possible for the business unit The ability to use/study copywriting to deliver strong written and verbal communication on all marketing pieces Excellent with Microsoft Office, including PowerPoint and Excel Excellent with database management (Infusionsoft is your life) Good organizational abilities and calm under pressure Edit and proofread at a high level, including attention to detail in the functionality of all areas in marketing pieces (i.e. links to websites, phone numbers, accuracy in real estate information) Qualifications Bachelor’s Degree in Marketing, Communications, or strong related experience Exceptional communicator Excellent with Microsoft Office Strong writing skills (technical and creative) Positive, enthusiastic team player Must be detail orientated Able to handle multiple projects effectively Highly creative, highly motivated, and self-starting individual Strategic thinking Compensation $45,000 Salary About Kerby & Cristina Real Estate Experts Our team is successful because of our combined experience, strengths, professionalism, and the fun we have. We maintain a professional yet friendly relationship with each client throughout the entire process. Communication (or lack thereof) is the #1 reason people don’t go back to a Realtor.