• Manage and maintain all organizational social media platforms, including content planning, scheduling, posting, and monitoring engagement across channels • Assist with the development and execution of marketing campaigns, including digital advertising, print promotions, and event marketing efforts • Create and coordinate marketing collateral for events and programs, including signage, advertisements, promotional materials, and printed pieces • Support sponsorship fulfillment by ensuring sponsor recognition and benefits are accurately executed across marketing materials, digital platforms, and on-site event assets • Coordinate with media partners to facilitate promotional opportunities, including scheduling and organizing live television segments and other media coverage • Maintain and update all organizational websites, ensuring information is accurate, current, and aligned with marketing initiatives • Assist with advertising strategy by helping develop creative content and coordinating placement across appropriate channels and media outlets • Provide graphic design support for marketing materials, digital campaigns, and event promotions while maintaining brand consistency • Collaborate with internal teams—including Facility Rentals, Sponsorship, Show Operations, and Exhibitor Services—to support communication and promotional needs • Work with organizational leadership, volunteers, including the Show Chairman, to support marketing efforts and execute event-related initiatives • Coordinate the World Ag Expo seminar program, including managing the application process, assisting with application review, and working with the committee chair to develop and finalize the seminar schedule • Assist with on-site marketing and promotional activities during events and organizational programs as needed • Help maintain brand standards across all marketing materials, communications, and platforms • Monitor and compile marketing performance metrics, campaign results, and website analytics • Maintain marketing database, contact lists, and digital marketing assets • Conduct basic market research and monitor industry trends to support marketing strategies • Prepare marketing reports, summaries, and presentations for management as requested • Provide administrative support to the marketing department, including processing invoices, tracking budgets, and maintaining records • A combination of education and 4 years of relevant experience will be considered. Able to learn other proprietary database software • Skill in written communication to develop clear, accurate, and engaging marketing content (AP writing skills) • Skill in project coordination and time management to manage multiple marketing initiatives and deadlines simultaneously • Skill in data tracking and reporting to monitor campaign performance and compile marketing metrics\ • Skill in organizing and maintaining marketing materials and digital assets, including marketing calendars, content libraries, and databases • Demonstrate a high level of customer service skills • Demonstrate emotional intelligence when working with challenging customers, vendors, team members, and community members • Ability to collaborate effectively with internal teams and external vendors to support marketing campaigns and projects • Ability to communicate verbally in a professional manner at all times, representing the brand • Ability to maintain brand consistency across marketing communications and materials • Ability to analyze basic marketing data and summarize findings to support decision-making • Ability to manage competing priorities in a fast-paced environment while maintaining attention to detail Physical Demands: • Regular and consistent on-site attendance and punctuality • Mobility within an office environment • Mobility inside and outside • Ability to work in hot and cold environments • Ability to speak, walk, stand, kneel, stoop, sit, and climb • Ability to lift 20 pounds • Ability to drive a vehicle We welcome qualified candidates to submit their resume to [email protected]
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