Marketing Coordinator

**Job Description:**

**Marketing Coordinator**

**Chalfont, PA**

**Office-based**

The Marketing Coordinator will support the Brand Team and broader Fishcare team in executing digital marketing, e-commerce content management, trade show support, and core brand operations. This role is responsible for delivering insight based, detail-oriented marketing execution that drives growth for our aquatic’s portfolio. The ideal candidate brings digital and website expertise, organizational excellence, and a proactive approach to managing content, channels, and cross-functional requests.

**What are we looking for?**

* Bachelor’s degree required
* 1-2 years of experience in Marketing, Digital Marketing, or Shopper/Customer Marketing is a plus
* Experience managing social media and/or website content is a plus
* Prior CPG, pet care, or aquatics/fishkeeping experience is a plus
* Strong attention to detail and organizational skills
* Excellent written and verbal communication skills
* Ability to manage multiple projects and deadlines across teams
* Analytical mindset with the ability to interpret performance metrics
* Proactive problem-solver with a desire to improve processes and deliver best‑in‑class execution

**What would be your key responsibilities?**

**E‑commerce & Digital Content Management**

* Update and maintain product and brand content across digital ecosystems
* Manage content readiness for new innovation & renovation as well as optimizing content for top portfolio items
* Implement website content updates and coordinate with agencies as needed
* Support CRM updates or email content coordination (as applicable)

**Label / Graphics Project Support**

* Initiates and manages graphics development process for label change projects
* Coordinates with agency or vendor partners to execute artwork updates
* Routes artwork through internal graphics approval system
* Updates salsify/ecom content when necessary
* Communicates label changes to sales & tech services

**Trade Show Support & Marketing Closet Ownership**

* Manage and fulfill swag and communication material requests for trade shows and events
* Maintain, organize, and document marketing inventory in the marketing closet at the Chalfont office
* Track and ship materials in partnership with sales and marketing teams
* Support on‑site execution for key trade shows and customer events when applicable

**Brand Measurement & Reporting**

* Pull data for the monthly omnichannel brand scorecard
* Recommend actions based on performance trends and brand health indicators

**Influencer and Brand Partnership Support**

* Identify relevant influencer / content creators to send brand outreach (samples)
* Manage communication + sending of samples to influencers

**What can you expect from Mars?**

* Work with over 130,000 with diverse and talented Associates, all guided by The Five Principles.
* Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
* Best-in-class learning and development support from day one, including access to our in-house Mars University.
* An industry competitive salary and benefits package, including company bonus.

### *Mars does not sponsor visas for this role.*

### *This position is not eligible for relocation benefits.*