Marketing & Development Director

Job Description MARKETING & DEVELOPMENT DIRECTOR Reports to: Executive Director Status: Open Job Summary To support the Four Rivers Cultural Center mission and community impact priorities by: Leading all resource development lines of business including Corporate Relations, Major Gifts, Memberships, Donor Relations, sponsorship, fundraising events while consistently maintaining superior donor relationships and increasing revenue. Developing and implementing marketing and communication plans and strategies including public relations, media relations, online giving, digital communications, key messaging, storytelling, and brand experience. Developing and executing/overseeing programming and program strategies for the Cultural Center in alignment with the Four Rivers Cultural Center mission. Drive Resources and Achieve Results • Develop and maintain strategic partnerships with volunteers, community and business leaders, donors, and fund recipients to generate necessary resources • Initiate new ways to generate revenue by building and expanding network of donors • Identify strategies and opportunities to best engage volunteers, members, donors and marketing and development staff • Connect marketing & development team to valuable role they play in creating community impact through successful workplace campaigns and encouraging year- round engagement • Ambitious yet realistic in setting revenue goals and objectives and implement Resource Development long- and short- range plans that ensure long- term sustainability • Develop and implement strategies, define annual operating plans, recognize and act on opportunities, able to shift gears and comfortably handle risk, recover from set-backs and overcome obstacles • Develop and direct the implementation of FRCC programming for the benefit of the Cultural Center and community by leading the program calendar and execution of programming Build Relationships and Inspire Sponsorships • Convey energy, meaning and importance of Four Rivers Cultural Center mission and work • Good at promoting idea or vision, able to read the audience, and persuade others to take action • Meet donor needs by providing strategies and opportunities that raise revenue and other resources while building trust and benefiting both parties • Focus on donor, actively listening to needs, interests and passions and connect to community work • Recognize the power of effective stewardship and development and implement relationship plans for donors of all giving levels • Cultivate and solicit contributions from prospective and current individual and corporate donors, and work with executive director to secure private grants • Engage with donors year-round, recognizing impact of gift, communicating progress and results, inspiring involvement, and ensuring quality experience • Collect and record relevant donor and volunteer information to forge partnerships, increase engagement and sustain relationships • Develop community relations and partnerships for successful programming Effective, Engaging and Innovative Communication • Present compelling case to catalyze interest, link donor aspirations to needs and secure support • Distill complex information into a simple, clear message using examples, stories, and community information that are relevant and resonate with the donor, volunteer, and partners • Write clearly and concisely, using multiple platforms to reach diverse audiences, effective public speaker, and presenter • Develop and implement a comprehensive year-round communication plan to keep supporters and partners informed and engaged • Execute the development and implementation of social marketing, public and media relations, website content, communication/resource development materials and brand management • Produce all in-house materials for marketing (news releases, newsletters, print ads, etc.) Supervise a staff of three (marketing/development coordinators and program outreach coordinator).