July 15, 2018

Marketing Digital Content Manager (St. Thomas, VI)

Confidential Puerto Rico, Puerto Rico

Marketing Digital Content Manager

Job Responsibilities

• Accountable for all content marketing initiatives to drive
website/telephone/store traffic and generate actionable leads that deliver
first time and repeat sales

• Works with Buyers, Brands and Marketing Team to develop and provide content
for website SEO and ecommerce maximization (branded product and local), email
campaigns, PPC marketing campaigns (Corporate and co-op), Social Media
content, PR opportunities

• Creates and manages editorial calendar and workflows

• Channel management of digital content hubs and all supporting social
channels including website and email distribution. This person must understand
the basic best practices of the ecommerce strategy, email ...

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