Marketing Director

Location: On-site at Atlas Lakes Office

Employment Type: Full-Time

Reports to: CSO

Compensation: $60,000-$90,000 based on experience and other factors.

About Atlas Lakes

Atlas Lakes Holding is the parent company behind a growing portfolio of brands including Pangea Halal Market, Mashawi Grill, Busy Boys and Slims. We operate across retail and food service, serving diverse communities with a strong focus on quality, culture, and long-term growth.

We are entering an exciting phase of expansion and are seeking a strategic Marketing Director to build and lead marketing across all brands.

The Role

The Marketing Director will report directly to CSO and will be responsible for building, structuring, and leading the marketing function across multiple businesses.

Leadership drives overall company vision and brand direction. The Marketing Director will translate that vision into clear marketing strategy, scalable systems, and measurable growth initiatives.

This is a senior leadership position requiring both strategic depth and operational execution.

What We’re Looking For

We are seeking a confident, organized, and execution-driven leader who thrives in a multi-brand environment.

The ideal candidate:

Strategic & Driven: Possesses a strong passion and drive for brand growth, capable of developing high-level marketing strategies while ensuring flawless execution.Decisive Communication: Communicates clearly and confidently; is direct, solution-oriented, and maintains a non-passive, assertive approach.Structured Leadership: Leads with a focus on structure, accountability, and professionalism.Proactive & Organized: Highly organized and takes a proactive approach to all responsibilities.Versatile: Energized by and adept at managing multiple brands simultaneously.Committed: Dedicated to long-term growth and success within the organization.Collaborative: Works effectively within a diverse and multicultural professional environment.

Key ResponsibilitiesStrategic Leadership

Develop annual and quarterly marketing strategies for multiple brands.Align marketing initiatives with ownership’s vision and company goals.Identify growth opportunities across retail and restaurant operations.Lead brand positioning and ensure consistency across all touchpoints.

Department Leadership

Build and structure the marketing department.Hire, mentor, and manage designers, content creators, and marketing staff.Establish systems, workflows, and accountability measures.Drive collaboration across departments.

Campaign & Channel Oversight

Oversee social media, paid advertising, email marketing, in-store promotions, and digital campaigns.Approve creative direction and ensure brand consistency.Manage marketing budgets and vendor relationships.Performance & Growth

Define and track KPIs across all brands.Optimize marketing spend and improve ROIProvide regular performance reporting and strategic recommendations to ownership

Qualifications

5–8+ years of marketing experience with leadership responsibilitiesExperience managing multi-brand or multi-location marketing preferredBackground in retail and/or food & beverage marketing is a strong plusProven experience managing budgets and paid advertisingStrong analytical and performance tracking skillsExperience building systems and leading teams

Why Join Us

Direct access to ownership and leadershipOpportunity to build and lead a marketing department from the ground upWork across multiple growing brandsLong-term growth potential within a holding company structure

How to Apply

Please submit your resume along with a brief summary of relevant experience. If available, include examples of campaigns or brands you have led.

We are looking for a long-term team member who wants to grow with Atlas Lakes Holding.