July 20, 2026

Marketing Director

News Corp Grand Rapids, Michigan

This position will lead the development and execution of marketing campaigns for author-driven frontlist titles for Zonderkidz and Blink YA Books.This role works closely with the VP of Marketing and serves as strategist and relationship contact for authors, driving launch strategy and execution for their books, from positioning and messaging through launch, PR, and post-launch performance.This candidate is a marketing innovator who inspires trust and confidence in internal and external stakeholders, and capable of handling multiple projects all at different stages in the marketing cycle with expertise and passion. The marketing director will work with the vice president of marketing and other marketing team members in a coordinated approach to bring awareness to and engagement with children’s and teen titles and authors. Work closely with marketing managers to implement a strategic Amazon marketing and advertising campaign for each title as assigned including stores, A+ content, SEO and keyword strategy, and advertising. Develop and execute eBook and audio book promotional strategies for Zonderkidz in collaboration with Digital Sales team. 2+ years of people management experience preferred.

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