July 26, 2026

Marketing Director

Saunders Real Estate Lakeland, Florida

You'll need to honor a 30-year legacy built on trust and land stewardship, while continuing to oversee the building of the content, digital infrastructure and campaigns needed to compete for the next generation of clients and advisors. You'll report directly to the President and work closely with the executive leadership team, division leads, and 125+ advisors to ensure marketing drives measurable results across brokerage, land management, property management, valuation, and auction services. Required 7+ years of marketing experience, including 3+ years in a leadership roleExperience marketing in real estate, land brokerage, commercial real estate, agribusiness, or a related fieldDemonstrated success building and executing multi-channel marketing strategies with measurable return of investmentDevelop marketing strategies on multiple levels such as Brand, State or Office Specific, as well as business linesStrong command of digital marketing tools: Marketing Automation, CRM, Analytics, SEO/SEM, AEO/GEO, and Social Media Management Lead-nurture workflows for a distributed sales/advisor teamExcellent writing and storytelling skills — able to translate technical land, timber, and commercial real estate concepts into compelling contentExperience managing a team - Strong communication skills Bachelor's degree in Marketing, Communications, Business, or related field Preferred

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