Marketing Director (Legal Industry)

This role blends executive-level thinking with hands-on delivery and is critical to the firm’s continued expansion. Full-Funnel Marketing Execution • Independently manage all marketing initiatives from concept through execution • Lead marketing efforts across multiple office locations and practice areas • Own timelines, priorities, and deliverables with minimal oversight Digital Marketing & Content Authority • Oversee website management, SEO performance, and digital advertising • Develop high-impact written content for blogs, newsletters, announcements, and social media • Conceptualize, film, and edit video content highlighting attorneys, campaigns, and community engagement Community Engagement & Expansion • Plan and execute community outreach initiatives, sponsorships, and events • Lead marketing for new office openings, expansions, and firmwide announcements Required Qualifications • Mandatory: Prior law firm marketing experience (legal industry background required) • Minimum 3+ years of progressive, hands-on marketing experience • Experience supporting an organization with $5M+ in annual revenue • Proven ability to independently own and execute a comprehensive marketing program • Advanced skills in: • Digital marketing & SEO • Performance analytics & reporting • Brand development & content strategy • Proficiency with design tools, photo/video editing, marketing platforms, and CRM systems • Exceptional writing, editing, organizational, and communication skills • Ability to operate effectively in a fast-paced, multi-location environment • Familiarity with legal marketing guidelines is a plus (not required)