Marketing Director; or Fractional

Position: Marketing Director (Full-Time or Fractional) Marketing Director ( Location: Huntsville, AL (Hybrid) | Type: Full-Time or Fractional)Our client is a personal injury firm representing real people with real problems: car wrecks, trucking collisions, workplace injuries, wrongful death claims. Their growth has been built on results and on the reputation of the attorneys who deliver them. You'll be building the kind of genuine connections that make people think of our client first when someone they know gets hurt.Your responsibilities will include:Developing and executing the firm's marketing strategyManaging and mentoring an in‑house social media team, ensuring content is consistent, on‑brand, and strategically drivenOverseeing the firm's relationship manager, coordinating outreach efforts that are warm, community‑focused, and authentically aligned with the firm's valuesPlanning and coordinating events, including vendor sourcing, contract negotiation, and day‑of logisticsManaging vendor and agency relationships across design, media, video production, and any other external partnersKeeping campaigns and projects on track using solid project management practices — deadlines, budgets, and deliverables don't slip on your watchTracking performance across channels and reporting results clearly and regularly to firm leadershipMaintaining brand consistency across digital, print, and in‑person presence throughout North AlabamaWhat We're Looking ForThe right candidate brings:A strong technical marketing foundation — SEO, social media platforms, digital advertising, content strategy, and basic analyticsDemonstrated project management ability; you can run multiple initiatives simultaneously and keep every one of them movingExperience managing a small team or coordinating across vendors and contractorsEvent coordination experience, from planning through executionA natural connector's instincts; you build relationships through genuine interest and follow‑through, not scripts and cold outreachExperience in personal brand development, ideally for a professional, executive, or public‑facing individualPrior experience in legal, healthcare, or another trust‑driven industry is a meaningful advantageClear, direct communication skills; you'll work closely with firm leadership and need to earn that trust quicklyThe Fractional OptionOur client recognizes that the right person for this role may not be looking for a traditional full‑time position. If you're an experienced marketing professional operating on a fractional basis, they're open to that conversation. What matters most is the quality of the work and the strength of the fit.