Marketing Diretcor

SUMMARYDirects and manages all aspects of marketing for the facility. This includes promotional and print materials, media buying, public relations, website maintenance, and social media strategy, event marketing plans, and other general marketing functions. Requires evening and weekend work as event schedule demands.ESSENTIAL DUTIESinclude the following. Other duties and responsibilities may be assigned.Oversee all marketing, public relations and advertising for events.Supervises all marketing collateral material and vendors.Established positive relationships with all media.Develop and manage the locations’ website, social media strategy and digital footprint.Oversees artwork and design for signage.Maintains marketing departmental budget as established by the Executive Director.Meets annual marketing departmental goals and objectives.OTHER RESPONSIBILITIESGathers, records and compares event attendance monthly, quarterly and year-to-date.Summarizes monthly attendance, events and economic impact for Client.Forecasts event attendance and economic impact to develop the annual budget.Attends and contributes at weekly senior staff meetings.Attendance during regularly scheduled hours, position may include nights and weekends.Attend training seminars and conferences.Rotate Manager on Duty (MOD) responsibilities.SUPERVISORY RESPONSIBILITIES Directly supervises both full and part-time employees in the Marketing Department. Carries out supervisory responsibilities in accordance with the organization’s policies and applicable laws. Responsibilities include interviewing, hiring, and developing employees; management of departmental work assignments; addressing employee relation concerns.QUALIFICATIONSTo perform this job successfully, an individual must be able to perform each essential duty and responsibility satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.EDUCATION and/or EXPERIENCE Four-year degree in marketing/communications or related field.A minimum of three to five years’ previous experience. Knowledge of public and media relations, promotional and sales development and advertising.Demonstrated knowledge of event center practices including ability to follow instructions.Knowledge of Excel and Word processing programs.CERTIFICATES, LICENSES, REGISTRATIONSThe applicant must possess a current, valid driver’s license.LANGUAGE SKILLSAbility to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations.Ability to write reports, business correspondence, and procedure manuals.Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.Ability to speak and understand English.MATHEMATICAL SKILLSAbility to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume.Ability to add, subtract, multiple and divide in all units of measure, using whole numbers, common fractions and decimals.REASONING ABILITYAbility to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form; ability to remember previously learned material such as specifics, criteria, techniques, principles, and procedures ; ability to grasp and interpret the meaning of material; ability to use learned material in new and concrete situations; ability to break down material into its component parts so that its organizational structure can be understood; ability to recognize casual relationships,…