Marketing Intern

About The RoleCen Trak is seeking a motivated and detail-oriented Marketing Communications Intern to support our marketing team during a busy and high-impact season. This role offers hands-on experience across content creation, social media, event marketing, and marketing operations within a fast-paced B2B healthcare technology environment.You’ll work closely with the Marketing Communications Manager to support execution across key initiatives while gaining exposure to broader marketing strategy, campaign development, and cross-functional collaboration.Key Responsibilities Event & Tradeshow SupportResearch relevant industry trade shows and analyze competitive presenceMaintain and update the marketing event calendarAssist with event logistics (shipping deadlines, inventory tracking, ordering materials)Organize and maintain event playbooks and documentationSupport pre- and post-event tasksContent & Social Media SupportBrainstorm and research blog and social media content ideasDraft or outline blog posts and assist with content developmentSupport social media planning and content calendar organizationMonitor industry trends and competitor activityContent Review & OptimizationEdit blogs, social posts, technical documentation, and marketing materials for grammar, clarity, and consistencyAssist in optimizing content for readability and basic SEO best practicesEnsure alignment with Cen Trak’s brand voice and messagingMarketing Operations & OrganizationOrganize and maintain marketing inventory (closet, materials, signage)Track and document marketing assets and resourcesSupport internal coordination to help ensure deadlines are metIntern Project: Integrated Campaign PlaybookAs a core part of the internship, you will own a strategic project:Project: Build a Cen Trak Integrated Marketing PlaybookWhat You’ll DoAudit current marketing channels (social, blogs, webinars, events, PR, email)Research B2B healthcare and SaaS marketing best practicesMap how integrated campaigns should flow across channelsDevelop templates, frameworks, and checklists for executionFinal DeliverableA reusable playbook including:Campaign planning frameworkDefined roles for each marketing channelTimeline templatesContent repurposing strategyExample campaign flow (e.g., tradeshow or product launch)What You’ll LearnIntegrated marketing strategy and campaign developmentEvent marketing and tradeshow executionContent creation, editing, and social media planningMarketing operations and project coordinationExposure to PR and digital agency collaborationB2B healthcare technology marketingQualificationsCurrently pursuing a degree in Marketing, Communications, Business, or related fieldStrong written and verbal communication skillsHighly organized with strong attention to detailAbility to manage multiple tasks and meet deadlinesInterest in B2B marketing, healthcare, or technologyFamiliarity with social media platforms and basic marketing conceptsImpact of the RoleIncreasing marketing team efficiencySupporting content and event execution during peak seasonImproving consistency across campaigns and programsExpanding Cen Trak’s content and social media presence#J-18808-Ljbffr