Marketing Intern - Social Media and Digital Content

This internship provides hands-on experience in Marketing with an emphasis on social media and digital content development. Interns will contribute to planning, execution and performance analysis of content across multiple platforms, while gaining exposure to broader Marketing amp; Group Sales initiatives, special events and park operations. SHARED RESPONSIBILITES: Support the planning and execution of all marketing and sales initiatives Provide on-site support for events, promotions and brand activations Deliver excellent guest service via email, phone and in-person by responding to guest questions, comments and concerns Maintain awareness of park offerings, ticket products, operating schedules and special events to ensure accurate guest-facing communication Collaborate with cross-departmental teams including Operations, Revenue, Maintenance, Park Leadership and more Maintain a clean, safe and professional work environment Perform other duties as assigned SPECIFIC RESPONSIBILITIES: Support the planning, development and scheduling of social media content across platforms including Facebook, Instagram and TikTok Contribute to writing captions, short form copy, blog posts and promotional messaging for ticket campaigns and park events Capture and publish real-time social content during park operations, events and activations Assist with planning and executing content shoots to support ongoing needs Organize, tag and maintain the park’s photo and video asset library Maintain and update a database of content creators, influencers and brand partners Coordinate content creator visits, including pre-visit communication, on-site support and post-visit performance tracking Track and compile basic social media performance metrics, providing insights and recaps Help update website content related to events, promotions and announcements Uphold brand voice, tone and visual consistency across all channels PREFERRED QUALIFICATIONS: Strong understanding of current social media trends, formats and platform best practices Experience creating short-form video content (TikTok, Reels, YouTube Shorts) Basic photo and video editing capabilities Familiarity with Canva or similar design tools Ability to capture content in fast-paced, outdoor or live event environments Comfortable appearing on camera or directing on-camera talent as needed Interest in influencer marketing, social media and/or digital storytelling BASIC QUALIFICATIONS: Must be at least 18 years old Bachelor's degree in Marketing, Public Relations, Advertising or a related field of study; or be in the process of earning a bachelor's degree in a related area of study Excellent written and verbal communication skills Familiar with Microsoft Office programs, major social media platforms (Facebook, Instagram and TikTok) and Canva or other basic design tools Ability to work in fast-paced, guest-facing environments Able to work independently and with a team Must possess oral and written English skills and must be able to communicate with Guests and other Team Members effectively May be required to work in various weather conditions Available holidays and weekends Available to work overtime and have flexible work hours All job offers contingent on passing a criminal, drug, alcohol and social security background check PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Requires occasional standing, kneeling and bending.