A company is looking for a Marketing Lead to scale its go-to-market engine and drive growth across various marketing functions. Key Responsibilities Plan and execute marketing campaigns to generate qualified pipeline and accelerate deal velocity Own website optimization and manage SEO/SEM strategy, including targeted digital advertising Create and promote content that establishes thought leadership and manage customer success materials Required Qualifications 8+ years of experience in marketing, preferably in early-stage B2B SaaS companies Expertise in modern marketing channels and tools, including demand generation and digital marketing Hands-on experience with marketing automation platforms and generative AI applications Deep understanding of enterprise sales cycles and marketing programs that engage ideal customer profiles Working knowledge of AI/ML technology and ability to communicate complex concepts effectively
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