Marketing Lead

Position OverviewThe role is a rare opportunity for an experienced marketer to build and lead the "Immunefi Engine" for Product GTM and IMU token marketing. The successful candidate will translate high‑level vision into a structured marketing roadmap, work closely with the CEO and leadership team, and drive everything from AI‑powered workflows to high‑impact product launches.Key Responsibilities Build the marketing engine, designing and deploying AI‑powered agent workflows, automation systems, and reporting infrastructure.Own the go‑to‑market strategy for core products, including Managed Triage and Bug Bounty Program Subscriptions.Define ideal customer profiles, build messaging architectures, and translate complex security value into language that resonates with founders, protocol teams, and enterprise buyers.Lead positioning, narrative, and community engagement for the IMU token, activating security researchers, partners, and communities to create durable network effects.Success ProfileBuilder at Heart – experience scaling marketing from Zero‑to‑One and building AI‑powered marketing systems.Strong Technical Marketing Fundamentals – defined ICPs, built messaging architectures, and shipped GTM programs with high impact in technical industries.A‑Player Mentality – high ownership in turnaround or early‑stage startup environments, operating independently and accountable to outcomes.Resilient & Direct – thrives in high‑stakes environments, values Radical Truth and clarity, and has strong written communication skills.Qualifications3+ years of marketing experience with a proven track record in token marketing or Web3 ecosystem growth.Deep comfort with the Web3 stack (Telegram, Discord, X) and understanding of token‑based network effects and community psychology.Background in crypto audits, cybersecurity, blockchain infrastructure, or developer tools marketing.Established network in the Web3 ecosystem.Hands‑on experience in content programs, PR execution, and event marketing.Operational RequirementsFully remote; globally distributed team.Maintain 4+ hours of daily overlap with US/EU business hours.Benefits100% remote‑first work environment with flexible schedule.Autonomous work environment with a trusting, smart, reliable team.Opportunity to build an early‑stage company in a dynamic, evolving market.Global market with diverse team members from around the world.Impact in building and securing the ecosystem for smart contracts and the future of money.#J-18808-Ljbffr