Marketing Lead

Description & Requirements Be part of something great Maximus is a global organisation that specialises in providing health and employment services to millions of people every year. Here in the UK we employ around 5, 000 people across the country to deliver services that have a profound impact on people's lives. Ensuring local operational teams are engaged and delivering to agreed performance metrics. Benefits include: 25 days annual leave9% combined pensionHoliday trade schemeFlexible benefits package Develop compelling content and design briefs to support marketing plans/activitiesDraft engaging and creative copy for a range of materials underpinned by behavioral science Deliver marketing plans and activities in line with our UK marketing strategy and plans, whilst adhering to commissioner/client requirementsDevelop pro-active, cross-channel communications campaigns to support sales/referral generationDeploy and oversee digital marketing activity, online, paid and socialExperience of evaluating marketing and campaign activity to determine impact and ROILead a team of Executives, providing coaching and mentoring to junior members of the team Qualifications & Experience Educated to at least degree level or equivalent, in a marketing, communications or English related disciplineSolid Marketing/Communications experience Experience of digital marketing activity particularly paid social/ppc and seoExperience of managing a teamExtensive copywriting experience (ideally with a copywriting qualification) and of drafting, developing and delivering marketing/ communication plans Experience of evaluating ROI or other desired outcomesMember of Chartered Institute of Marketing (desirable) Individual Competencies Excellent copywriting skills Solid understanding of marketing/communications best practice Strong communicator, with exceptional relationship building skills Solid attention to detail and proof-checking skillsCreative, imaginative self-starter who can bring new ideas to promote the businessAbility to perform comfortably in a fast-paced, deadline-oriented work environment, managing multiple projects/activities, on time and within budgetConfident team player Commercially astute with the ability to understand business requirements into actionable marketing activityThe ability to travel as required Key Business Priorities Internal Communications and Marketing TeamSLT Operational Teams External External stakeholders CommissionersPartner agencies/organisationsPrinters EEO Statement Maximus is committed to developing, maintaining and supporting a culture of diversity, equity and inclusion throughout the recruitment process. The Disability Confident scheme includes a guaranteed interview for any applicant with a disability who meets the minimum requirements for a job.