Marketing Manager

The Marketing Manager is responsible for assisting in the management, development, coordination and implementation of the bank’s marketing, public relations and business development tactics. Develops and implements pre- and post-event promotions; schedules and reserves event sites, selects necessary refreshments and menu items, equipment, prop and supply delivery; orders premiums and coordinates bank employee attendance and booth staffing and manages guest lists and RSVPs. Recommends and develops persuasive and informational advertising and public relations, corporate messages and tactics; drafts for review, edits and proofs for internal and external audiences including, but not limited to, oral/visual presentations, articles and editorials, brochures, fliers, direct mail inserts, calendars, annual reports, responses to proposals, and print, radio, and television advertisements. Manages special work area-specific and cross-divisional projects; compiles and summarizes data, performs analysis and creates reports for supervisor's review. Responsible for maintaining Marketing Desk Manuals and procedures, designs process changes for greater work area efficiency, and implements approved process and procedural changes as directed by supervisor.