May 19, 2026

Marketing Manager; banking

Russell Tobin Scranton, Pennsylvania

Position: Marketing Manager (banking) Drive disciplined execution of portfolio marketing initiatives by managing campaigns, prioritizing work streams, and ensuring high-quality, on-time delivery across credit card and financial services portfolios.Key Responsibilities Campaign & Program ExecutionSupport end-to-end execution of portfolio marketing campaigns (onboarding, engagement, lifecycle)Partner with strategy leads to translate marketing plans into actionable deliverables (targeting, briefing, deployment, QA)Project & Workflow ManagementManage intake, prioritization, and tracking of marketing requests across multiple initiativesEnsure adherence to timelines, dependencies, and QA standards across systemsAct as a central coordinator across stakeholders to align priorities and deliverablesBalance competing demands while focusing on high-impact initiativesCross-Functional CoordinationPartner with Product, Analytics, Operations, and Creative teams for campaign executionSupport development of marketing collateral, communications, and execution plansAssist in managing channel execution (email, statements, digital placements)Support enhancements to onboarding, engagement, and reactivation programsSupport audits, process improvements, and special projectsIdentify opportunities to improve workflows and execution qualityQualifications Basic QualificationsBachelor’s degree in Marketing, Business, or related field3–5+ years of experience in marketing, financial services, or related fieldPreferred Experience Experience in credit card, banking, or financial services marketingAbility to manage multiple projects in a fast-paced environmentStrong organizational skills and attention to detailExperience supporting campaign execution and marketing operationsKey Skills & CapabilitiesProject Management: Manage multiple work streams with strong follow-throughPrioritization: Assess urgency and sequence work effectivelyExecution Discipline: Detail-oriented with strong QA focusCommunication: Clear and effective cross-functional coordinationAdaptability: Comfortable handling shifting priorities#J-18808-Ljbffr

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