Marketing Manager, Digital Advertising

Job DescriptionJob DescriptionAbout Denton Floyd

Denton Floyd Real Estate Group is a full-service real estate firm headquartered in Jeffersonville, Indiana, engaged in the acquisition, development, construction, management, and disposition of multifamily, senior living, and industrial properties. We're a well-capitalized company with a proven record of year-over-year growth, built on a culture of teamwork, collaboration, and a family atmosphere.

Position Summary

The Marketing Manager, Digital Advertising & Technology owns the day-to-day administration of Denton Floyd's digital marketing infrastructure, including ILS and search advertising partnerships, company and community websites, and core marketing systems. This role ensures listings, sites, and platforms perform effectively and support portfolio-wide leasing and marketing goals.

Key Responsibilities

Search Advertising & ILS Management

Maintain master service agreements (MSAs); initiate new addendums and manage renewals with ILS partners (e.g., Apartments.com, RentCafe, Zillow, ApartmentList, AptGeofencing)Maintain optimal listing quality across all ILS platformsMaintain Yardi/RentCafe contracted spendReview analytics and communicate insights to the Marketing DirectorCoordinate quarterly and monthly business reviews with advertising partners and the Marketing DirectorWebsite Management

Manage domain registrationExecute new website creation projectsExecute website updates as directed by Communications and other stakeholdersManage RentCafe Marketing Suite settings (Site Manager, CRM IQ, ChatIQ) in collaboration with Operations to ensure optimal marketing & leasing performanceMaintain the company intranetMonitor and report on Google Analytics performanceMarketing Systems & Administration

Administration of Monday.com for the marketing teamManage marketing request intake, including coordinating consultations and gathering details and assetsManage account creation and user access for marketing platforms (Meta and other social media sites, Google Business Profile, marketing software, etc.)Support central marketing email correspondence managementOther duties as assignedRequirements

Qualifications

Education

Bachelor's degree in Marketing, Digital Marketing, Business, or a related fieldExperience

4+ years of experience in digital marketing, paid search/ILS advertising, or website managementMultifamily or related consumer real estate experience preferredSkills & Attributes

Proficiency with ILS platforms, Yardi/RentCafe, and Google AnalyticsWebsite management/CMS experienceStrong analytical skills with the ability to translate data into actionable insightsExperience managing vendor relationships and contract renewalsFamiliarity with marketing project management tools (e.g., Monday.com)Detail-oriented and process-drivenExperience managing Meta Business accountsPhysical Requirements & Work Environment

Primarily desk-based digital role.Benefits

What We Offer

Family-oriented, collaborative cultureCompetitive employee benefits, including Health, Vision, Dental, Life Insurance, Short- and Long-Term Disability, and 401(k)Paid Time OffIncentive-based bonus potentialCareer growth through training, mentorship, and development opportunitiesEqual Employment Opportunity

Denton Floyd Real Estate Group provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Denton Floyd co