MARKETING MANAGER - MERIDIAN, ID

Horus Vision is the most innovative company in the sports optics market and we're looking for a superstar MARKETING MANAGER to develop and execute our strategic marketing vision. If you're looking for a marketing role where you can take ownership and drive results then this is the position for you! Apply here: https://horusvision.applicantpro.com/jobs/ Qualifications/Skills/Experience: \\- Four-year college degree in Marketing, Business Administration, Communications, or similar \\- Minimum five years experience in a similar position \\- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns \\- Deep familiarity with Online Analytics tools \\- Experience in optimizing landing pages and user funnels and with A/B and multivariate experiments \\- Experience in setting up and optimizing online ad campaigns \\- Up-to-date with the latest trends and best practices in online marketing and measurement \\- Proven track record of developing, executing, and reporting on successful marketing plans \\- Demonstrated results from implementation and execution of effective marketing campaigns and strategies \\- Strategic thinking, problem analysis, problem-solving skills, and strong initiative required \\- Expert in social media use to meet business objectives \\- Extensive experience with both online and traditional marketing activities \\- Ability to work well in a team environment and effectively manage multiple projects in a fast-paced environment \\- Superior project management, time management, and organizational skills \\- Broad knowledge of the outdoor industry, both domestic and international preferred \\- Experience with shooting and hunting, preferred \\- Experience in the Sport Optics industry would be considered a plus \\- Excellent written, verbal, and presentation skills required \\- High energy level and resilient character, outstanding interpersonal skills, and desire to deliver the highest quality in every task \\- Ability to travel 15-25% of the time \\- Proficient in the use of Microsoft Office products including Word, Excel, and PowerPoint, as well as Adobe Creative Suite Core Accountabilities: \\- Responsible for the planning and execution of all marketing projects and programs \\- Planning, executing, and optimizing digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising \\- Maintaining & optimizing our social media presence across all digital channels \\- Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs) \\- Collaborate with internal teams to create landing pages and optimize user experience, plan, execute, and measure experiments and conversion tests \\- Manage and coordinate all marketing, advertising and promotional staff and activities \\- Develop and implement comprehensive marketing strategy, plans and projects in line with company objectives for continued growth of the Horus Vision brand \\- Conduct market research to determine market requirements for existing and future products and programs \\- Research current market conditions and competitor information, and implement action based on results \\- Manages and provides direction to media and third-party marketing vendors \\- Develop, manage and report on the marketing budget \\- Plan, manage, participate and fully responsible for trade shows, events, and exhibition activities \\- Establishes, maintains, and builds relationships with appropriate industry partners and contacts \\- Responsible for the creation and publication of marketing materials, as well as content management for website and social media sites \\- Plan and manage company participation in appropriate industry competitions and events \\- Manage product reviews to include Test and Evaluation (T&E;) program and inventory \\- Maintain effective internal communication to ensure all relevant company functions are kept informed of marketing initiatives and performance Note: All job offers are contingent on passing pre-employment requirements, including a drug screen and criminal background check. Due to the nature of our business, applicants must also be a "US Person" as defined by the International Traffic in Arms Regulations (ITAR). Our Company is an Equal Opportunity Employer - All qualified applicants will receive consideration for employment without regard to race/ethnicity, color, religion, sex, gender, national origin, age, sexual orientation, gender identity, protected veteran status, disability or any other category protected by law.