The Manager, Performance Marketing is responsible for establishing Bell’s lead gen strategy and oversight of marketing analytics. Essential Functions and Responsibilities • Collaborate with Marketing Account Managers and serve as the primary lead to develop strategic and execute short- and long-term multi-channel campaigns that drive leads, are frequently optimized, and support operational business objectives. • Own and manage the PPC, SEO & GEO strategy for the full portfolio, trends, benchmarks and best practices, including sourcing and managing optimal vendor partnerships. We believe in building a culture that encourages our associates to invest in and serve one another, while pushing each other to take risks, allowing us to grow together and make a difference. We are an Equal Opportunity Employer, and as such, we recognize our responsibility to embrace and promote Diversity, Equity, and Inclusion (DEI) throughout all aspects and levels of our organization including talent recruiting and retention, training, workplace culture, and community engagement.
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