Marketing Manager/ Public Relations

Carlino's- Makers & Purveyors of Artisan Food Position Description: Title: Marketing Manager/ Public Relations Hours: 45 hours per week Reporting Structure: Reports to Chief Marketing Officer -Collaborates with the Marketing Department to ensure a positive brand influence that is current and relevant -Develops strategic initiatives to create and maintain a positive public image for the company -Manages and has direct responsibility for growing in-store and online traffic through direct marketing, social media, print advertising, and in-store/public events -Serves as a liaison between the company and the public -Develops and maintains a positive public image for the company through public-facing communication -Writes, reviews and distributes press releases and other public-facing communication -Evaluates advertising campaigns to ensure consistency with the company’s public relations strategy -Develops and executes social media and content strategies to release information on the company in a manner that will promote a positive public image -Collaborates with entire marketing department to conceptualize & execute a solid plan -Timely execution of all projects & proper planning -Develops strategies and implements actions to grow the E-Commerce business in conjunction with entire Marketing Department -Collaborates & works closely with entire marketing department to assure all objectives are met on a timely and consistent basis -Consistent Branding of products, carlinosmarket.com, social media outlets and all in-store signage -Develops and executes in-store and public events related to Marketing strategy -Communicates weekly with store managers &chefs companywide to find solutions to increase sales & increase in-store traffic through marketing collateral -Knowledge of public relations principles and strategies -Excellent public speaking skills -Creativity and knowledge of Marketing -Excellent interpersonal and networking skills with the ability to build and maintain positive relationships -Proficient time management skills with the proven ability to meet deadlines