Marketing Operations Analyst

FocusKPI is looking for a Marketing Operations Analyst to join one of our clients, a high-tech SaaS company. This includes driving data governance and consistency across systems, enabling effective audience targeting for strategic marketing initiatives, and ensuring compliance with privacy regulations such as GDPR and CCPA. The role involves writing complex SQL to access data in our warehouse, while also building and activating audiences through our customer data platform (CDP). Analytics and Reporting: Design and execute data analyses to derive actionable insights, providing stakeholders with regular reports on marketing performance and audience behaviour. Collaboration and Communication: Collaborate cross-functionally with marketing stakeholders to gather evolving requirements, design effective solutions, and clearly communicate nuances of the deliverable to ensure alignment and actionable outcomes.

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